Glenmark, the research-driven, global, integrated pharmaceutical
company has announced its foray into the high-end cosmeceutical segment
in India with the launch of Canadian company Immanence-IDCs scientific
and sophisticated anti-ageing product line in India.
A world leader in Dermatology – Glenmark has formed a new division –
‘Glenmark CosmoCare’ to pursue opportunities in the burgeoning Indian
cosmeceutical segment. Glenmark will follow the ethicals (Doctor
Prescribed) way of selling and marketing the IDC range in India and will
leverage its wide network of cosmetologists and dermatologists across
the country.
The IDC line which sets itself apart due to its highly advanced Regen
16s technology targeting the 16 main mechanisms responsible for skin
ageing will be available at clinics of leading cosmetologists and
dermatologists in around 30 cities across India.
Glenmark recently entered into a ten-year agreement with Immanence IDC
to distribute the Canadian companys high-end dermatology products in 8
countries – India, Brazil, Mexico, South Africa, Egypt, Vietnam,
Malaysia and Thailand. Glenmark plans to roll out of the range in most
of these markets by end of Financial Year – FY 12.
Speaking at the launch, Rajeev Sibal, Senior Vice President, Glenmark
Pharmaceuticals observed “Our foray into cosmeceuticals will
significantly enhance Glenmark’s dermatology product offerings and will
further consolidate our leadership position in the segment. IDC products
are based on strong scientific foundation and we are proud to offer the
advanced cosmeceutical line to our wide network of cosmetologists and
dermatologists across the country.” He added “Through the CosmoCare
division, we aim to be a leading player in the cosmeceutical space and
one of the most recommended brands by cosmetologists and dermatologists
in India.”
“We are delighted at the launch of the IDC range in India. Although the
Indian cosmeceutical market has been witnessing strong growth, the
skincare segment is still at a nascent stage in the country. Hence, we
see a great opportunity for IDC scientific and sophisticated anti-ageing
cosmeceutical products in India.”, said Dr. Eric Dupont PhD, Chairman
of the Board at Immanence-IDC who was present on the occasion. “We are
honoured that a world leader in dermatology has recognized the
innovative science and quality behind our anti ageing products and have
partnered us to enhance the global presence of the IDC brand.”
The IDC line launched in India includes – Pearl Ultra Purifying
Cleansing Gel, Anti Wrinkle & Firming Integral Correction Serum,
Anti Wrinkle & Firming Men Integral Correction Serum, Deep Wrinkles
Serum, Image Blanc Complexion Lightner Serum, Image Blank Spot Lightner
Serum and Hydra Seal SPF 25.
“We are delighted at the launch of the IDC range in India. Although the
Indian cosmeceutical market has been witnessing strong growth, the
skincare segment is still at a nascent stage in the country. Hence, we
see a great opportunity for IDC scientific and sophisticated anti-ageing
cosmeceutical products in India.”, said Dr. Éric Dupont PhD, Chairman
of the Board at Immanence-IDC who was present on the occasion. “We are
honoured that a world leader in dermatology has recognized the
innovative science and quality behind our anti ageing products and have
partnered us to enhance the global presence of the IDC brand.”
The IDC line launched in India includes – Pearl Ultra Purifying
Cleansing Gel, Anti Wrinkle & Firming Integral Correction Serum,
Anti Wrinkle & Firming Men Integral Correction Serum, Deep Wrinkles
Serum, Image Blanc Complexion Lightner Serum, Image Blank Spot Lightner
Serum and Hydra Seal SPF 25.
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